New Facebook Page Features
It’s about time. I know, the update to timeline was just earlier this year. And since then they have added new Facebook page features such as the ability to promote a post, Facebook offers, a redesign...
View ArticleGoogle Plus: A Guide to Improving Your Experience
Every day I read from one agency or another that Google Plus is a “Ghost Town.” This always confuses me because, aside from Pinterest, I get the most interaction from my Google Plus account. When...
View ArticleGoogle Plus Circles: Creating Powerful Circles
The key to great engagement on any social network is not the network itself, but how many people you are following, and how many are following you. Finding people and adding them to your Google Plus...
View ArticleGoogle Plus Communities: Build a Community, Grow Your Reach
Google officially announced and released a new feature called Google Plus Communities– if you look on the left-hand side of your Google+ home page (in the navigation bar), you will see the icon with...
View ArticleTwitter Background Design 2013 (With Downloadable Template)
Over the past few months, I have noticed a large number of people on Twitter asking if anyone can help them make a custom Twitter background. When I first started making Twitter backgrounds, I could...
View Article5 Reasons You Need a Responsive Web Design
What is Responsive Web Design? You see it everywhere– mobile is all around you. Tablets are the hot items on the tech market right now, and that does not look like it will be changing anytime soon....
View Article5 Penguin-Approved Link Building Strategies
Link building is very important for ranking a website in Google search results. It has been this way since Google first presented its Page Rank algorithm. And since we all want to place higher in the...
View ArticlePrepare Yourself: Google Author Rank is Coming!
What is Author Rank, and why should I care? Imagine a system where you can be identified as the author of a piece of content on the internet. That content is then graded, and that grade will directly...
View Article7 Steps to Social Media Strategy Planning
When you first get started on social media as a business, it is tempting to just start sending out posts at any time that the mood strikes you, on whatever topic seems most important that day. In many...
View Article6 Ways to Make the Most of Social Networking Events
The Goals of Networking Events “How many cards did you get tonight?” “Did you find any leads?” “Oh, I did not meet enough people at this event.” How many times have you heard these comments after a...
View ArticleCreating a Unique Brand for Your Company
Strong branding practices are essential to success in the business world today. Wikipedia defines a brand as “the name, term, design, symbol, or any other feature that identifies one seller’s good or...
View ArticleWhat is Social Media Marketing? What You Need to Know.
Day after day, I am asked what kind of marketing I can provide for social media, or exactly what social media marketing is anyway. This question is usually followed by an explanation: “We’re not trying...
View ArticleFacebook Timeline Template 2013 With Downloadable PSD
Facebook Timeline Template 2013 With Downloadable Template Your Facebook cover photo is like a billboard for your business page. Yet some businesses select images that are the wrong size, or that don’t...
View Article5 Steps to Social Media Success
5 Steps to Social Media Success – Implement Daily Every day you see blog posts that give the impression that achieving social media success is as easy as creating a social media account and putting up...
View ArticleBlog on My Business Website? Why should I?
You have worked hard to keyword your website content and meta tags, but it seems like your organic visitors have hit a cap. How do you keep building organic traffic to your website? If you don’t...
View ArticleThe Path to Blogging Success
So you decided you needed a blog for your website. Great! Blogging is often a key component in social media strategies. Your business blog is a useful way to introduce readers to a variety of your...
View ArticleGoogle Plus Cover Photo 2013 (With PSD Template)
Since the release of the new Google Plus cover photo there has been an ongoing debate about the ideal size for the new cover images. With the new Google Plus cover photo being so much larger than the...
View ArticleManaging your Google Plus Circles
Google Plus Circle Management After talking with many people about Google Plus and how they are using it, I find that one of the most common questions I hear is about circles; specifically they want to...
View ArticleTwitter Update Incoming?
Is Twitter 5.0 Upon Us? I recently became part of the Twitter for Android Experimental team, which allows me to preview updates to the Android Twitter app before they are released– and last week, as...
View ArticleHow Your Web Assessment Tools Can Change Your Whole Marketing Approach
The Importance of Web Assessments When prospective clients tell me about web marketing campaigns that fell short, they almost all follow it with the same question: “What did we do wrong?” To be honest,...
View Article
